Customer loyalty can be achieved through consumer contests, which can now be organized using state-of-the-art digital technologies. A recently developed platform makes it easier than ever for customers to enter a contest. Via a link on the website or a QR code, a registration form appears, where the contestant enters their email address, uploads an electronic receipt or a photo of it, and checks the box to consent to data processing. We handle events and contests from both a legal and operational standpoint. First, we analyze the market in terms of customer behavior and the competition. This is followed by setting the goals of the marketing campaign and a timeline, designing attractive prizes and procuring them, ensuring technical requirements are met, defining the rules, negotiating with the sales network if necessary, providing marketing support for the contest, evaluation, aso.
Ideally, the process of building brand awareness should include direct interaction with customers. As part of a new product launch, we recommend incorporating product tastings or other opportunities for customers to try the product in person into the media mix. We can organize this type of event on an individual basis or as a comprehensive service in conjunction with other in-store activities.
Building a relationship with the customer should leverage emotions and the creation of an experience. As part of our comprehensive marketing services for our clients, we organize events from start to finish. Whether indoor or outdoor, tell us your goal and we’ll take care of everything to help you achieve it.‘
